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AD Communications is the leading international high-tech communications agency in print, publishing and packaging.
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Brazil - a print opportunity waiting to happen
Wed 29th Feb 2012 | Tagged as: Wide Format, marketing, Brazil, billboard
Author: Joanna Muggeridge
Some of you may know that I was fortunate enough to have my honeymoon in Brazil at the end of last year. Wow, what an amazing country it is… my visit there made me realise a) how I have been missing out on South America all this time and b) just how much more we are likely to see and hear about Brazil in the next couple of years, as it is hosting some of the sporting calendar’s biggest events - the World Cup in 2014 and the Olympics in 2016.
Why scrapping the wrap is an opportunity, not a threat
Wed 20th Oct 2010 | Tagged as: Wide Format, Print, Advertising, Signage
Author: Kerry MacKenzie
This week, a building wrap that would have been every large format printer’s dream was ‘put on hold’ in the Government’s spending review.
The Olympic stadium wrap was to cover the same area as two and a half football pitches and be equivalent in length to 72 London buses, according to The Olympic Delivery Authority. The Times said that it would “be visible from across London”.
You may think you're on holiday....
Wed 13th Oct 2010 | Tagged as: Wide Format, Print, Advertising
Author: Charlotte Ward
You know how it is when you’re on holiday; yes your brain is switched off, but if you should chance upon something work-related, your mind will half-heartedly suggest that this may be something worth remembering on your return. Invariably however, the small nugget of information you chanced upon buries itself deep in the recesses of your brain never again to see the light of day.
